My Little Dress Up - Sneak Preview

Something new and exciting in the making for the children's clothing label My Little Dress Up
More to come later..

An Idea a Day - Prescription Vegetables

Todays Ideas Illustrated:  In Washington, DC, Doctors Add Vegetable Prescriptions to Anti-Obesity Arsenal. 

Read the article here

An Idea a day - Watermelons, sausages and James Joyce

An other daily ideas illustrated!

This time I made an illustration for this article, about the greatness of the novel Ulysses by James Joyce and how everyone should try to read it this summer by the pool.

details

An Idea a Day - Little Telescope

An other illustration for Ideas Illustrated

This time about a small telescope, no bigger nor more powerful than a high-end digital camera, has helped researchers discover two new planets. Read the article here.

Detail

Asthma Trust Commercial

A while back I was asked to create 30 images for the Dutch Asthma Trust, these images were used as props in a national tv commercial.
The commercial talks about the history of the Asthma Trust and their goals for the future like banning smoking on school grounds.
Its quite exciting to see your drawings as big as the people in the tv spot although normally I would have chosen different colours but I had to stick to the colour pallet of the Asthma Trust.

Have a look!



Here are some stills

Some of the images

More new ideas

Since my last blog post I did some more drawings for Ideas Illustrated! Perfume designer Geza Schoen and fashion designer Karl Lagerfeld have created a scent that smells like “freshly-printed books”.  I chose book titles that could very well be names for parfumes. (some of them already are)
Read more about it here.

How gossip can be a virtue. Read the article here.

Ideas illustrated

The last 2 weeks I have been an intern at the design agency YCN's studio, a very inspiring and exciting place to work!
I have mostly been doing illustrations for their Ideas Illustrated blog where an interesting idea is posted daily. I get one day to work on each piece of work which is very challenging but a good exercise for me to work quickly and develop concepts in a short time period.

Here are a few of my favorites (you can see them all on the ideas illustrated blog)
Make sure you check out YCNs latest edition of Ideas Illustrated magazine, its packed with interesting ideas and beautiful illustrations.


An eye mask that helps trigger lucid dreams. Read the article here.


Why the British don't have 50 word for rain like the Inuit. Read the article here.

Een Rijk Alleen - Book illustrations

In January 2012 Niels Gerson Lohman's debut novel 'Een Rijk Alleen' got published in the Netherlands.
It's a wonderful coming of age story about some very heavy subjects but written in a light and sensitive way.
I got the pleasure to illustrate each chapter with a small black and white drawing and ended up making 34 illustrations.
Together with Niels I also created the book cover.
I aimed for the subjects of my illustrations to evolve along with the main character of the book.
Published by Nijgh & van Ditmar.

Buy the book here!

Here are some of my favorites and the book cover.

Maison Rika

After drawing on Rika's pop up store window I was asked to make them an invitation to their new guest house Maison Rika

Rika Window

For the new RIKA outlet store in Amsterdam I did a few window illustrations.
They also featured me on their blog !

Here some pictures

ELLE

A bit late but I still wanted to show you my publication in ELLE magazine!

http://cargocollective.com/assaariyoshi/#1109272/ELLE-Magazine